The Collaborative - Blog http://www.the-collaborative.com Bringing you new ideas for growing your business and eliminating organizational obstacles to success. Tue, 15 May 2012 16:55:35 +0000 http://wordpress.org/?v=3.3.1 en hourly 1 http://wordpress.org/?v=3.3.1 Welcome to Collaborating, the podcast that focuses on “all things revenue” – best, and next, practices in sales, marketing, and eliminating organizational obstacles to success. Mike Slemmer & Beverly Flaxington no 2012 © The Collaborative for Business Development, Inc. Bringing you new ideas for growing your business and eliminating organizational obstacles to success. sales,marketing,organizational design,selling,sales management,behavior style,communication,salesmanship,customer service,sales skills,marketing tactics The Collaborative http://www.the-collaborative.com/wp-content/uploads/powerpress/Collaborating_Podcast_Icon_1400x1400.jpg http://www.the-collaborative.com Weekly Behavioral Selling: Developing the Unfair Advantage http://www.the-collaborative.com/behavioral-selling-developing-the-unfair-advantage/ http://www.the-collaborative.com/behavioral-selling-developing-the-unfair-advantage/#comments Tue, 15 May 2012 16:55:35 +0000 slemmer1 http://www.the-collaborative.com/?p=3418 Read the rest of this post...]]> Ever been taken completely by surprise by a client or prospect?  Or been unable to close a sale because you just couldn’t’ “get through” to them?  Today, prospects are being bombarded by so many salespeople – all using the “latest” selling techniques and technology to try to connect with and engage them to persuade to buy. However, one of the most fundamental ways to connect with prospects is often overlooked by salespeople: understanding behavior styles and adapting one’s selling and communication approach for it. The best salespeople know what most salespeople do not – that behavior style is the foundation for understanding communication style – which is the key to developing profitable, long-term relationships. This truly is the unfair advantage that the best possess! Learn how you can gain this advantage in this episode.

]]> http://www.the-collaborative.com/behavioral-selling-developing-the-unfair-advantage/feed/ 0 Ever been taken completely by surprise by a client or prospect?  Or been unable to close a sale because you just couldn’t’ “get through” to them?  Today, prospects are being bombarded by so many salespeople – all using the “latest” selling techniques a... Ever been taken completely by surprise by a client or prospect?  Or been unable to close a sale because you just couldn’t’ “get through” to them?  Today, prospects are being bombarded by so many salespeople – all using the “latest” selling techniques and technology to try to connect with and engage them to persuade to buy. However, one of the most fundamental ways to connect with prospects is often overlooked by salespeople: understanding behavior styles and adapting one’s selling and communication approach for it. The best salespeople know what most salespeople do not - that behavior style is the foundation for understanding communication style – which is the key to developing profitable, long-term relationships. This truly is the unfair advantage that the best possess! Learn how you can gain this advantage in this episode. Mike Slemmer & Beverly Flaxington no 13:24 The Many – and Intriguing – Aspects of Style, Motivations and Decision-making http://www.the-collaborative.com/the-many-and-intriguing-aspects-of-style-motivations-and-decision-making/ http://www.the-collaborative.com/the-many-and-intriguing-aspects-of-style-motivations-and-decision-making/#comments Sun, 29 Apr 2012 23:55:54 +0000 slemmer1 http://www.the-collaborative.com/?p=3413 Read the rest of this post...]]> In the last episode of Collaborating, Bev Flaxington discussed the impact of behavior style and motivations in all that we are and do, and how the DISC and Motivators assessments are used to determine these. Our guest on this podcast, Jennifer Copley, president and founder of Copley Consulting, discusses a third aspect — the cognitive impact of how we make decisions. We also discuss how this additional tool, called TriMetrix, helps in hiring, and key attributes of top salespeople.

]]> http://www.the-collaborative.com/the-many-and-intriguing-aspects-of-style-motivations-and-decision-making/feed/ 0 In the last episode of Collaborating, Bev Flaxington discussed the impact of behavior style and motivations in all that we are and do, and how the DISC and Motivators assessments are used to determine these. Our guest on this podcast, Jennifer Copley, In the last episode of Collaborating, Bev Flaxington discussed the impact of behavior style and motivations in all that we are and do, and how the DISC and Motivators assessments are used to determine these. Our guest on this podcast, Jennifer Copley, president and founder of Copley Consulting, discusses a third aspect -- the cognitive impact of how we make decisions. We also discuss how this additional tool, called TriMetrix, helps in hiring, and key attributes of top salespeople. Mike Slemmer & Beverly Flaxington no 33:43 You Are Who You Are: Behavior Style & Motivators http://www.the-collaborative.com/you-are-who-you-are-behavior-style-motivators/ http://www.the-collaborative.com/you-are-who-you-are-behavior-style-motivators/#comments Thu, 05 Apr 2012 02:16:08 +0000 slemmer1 http://www.the-collaborative.com/?p=3377 Read the rest of this post...]]> How can behavior style be defined, and why do we seem to communicate with some people better than others? How do our values impact relationships, decision-making and how we view the world? Bev Flaxington has been using behavior style and motivation assessment tools — called DISC and Motivators – since 1997, with thousands of people.  She will explain them and lend insights to the role they play in both business and personal life. She’ll introduce this subject, and how they impact our communication style – something that’s very important for effective marketing and sales.

Subscribeto the Collaborating podcast on iTunes at itpc://www.the-collaborative.com/podcast.xml

]]> http://www.the-collaborative.com/you-are-who-you-are-behavior-style-motivators/feed/ 0 How can behavior style be defined, and why do we seem to communicate with some people better than others? How do our values impact relationships, decision-making and how we view the world? Bev Flaxington has been using behavior style and motivation ass... How can behavior style be defined, and why do we seem to communicate with some people better than others? How do our values impact relationships, decision-making and how we view the world? Bev Flaxington has been using behavior style and motivation assessment tools -- called DISC and Motivators -- since 1997, with thousands of people.  She will explain them and lend insights to the role they play in both business and personal life. She’ll introduce this subject, and how they impact our communication style – something that's very important for effective marketing and sales. Subscribeto the Collaborating podcast on iTunes at itpc://www.the-collaborative.com/podcast.xml Mike Slemmer & Beverly Flaxington no 17:41 Social Media ideas and tools for marketing http://www.the-collaborative.com/social-media-ideas-and-tools-for-marketing/ http://www.the-collaborative.com/social-media-ideas-and-tools-for-marketing/#comments Thu, 22 Mar 2012 15:37:17 +0000 slemmer1 http://www.the-collaborative.com/?p=3343 Social Media’s growing in impact on marketing. In episode 9 of Collaborating we interview Kristen Luke, president/founder of Wealth Management Marketing (www.wealthmanagementmarketing.net). WMM serves the investment advisory market with a wide range of marketing services, so this discussion will be of particular interest to advisors – but the ideas and social media options discussed transcend industries.

We discuss the most popular social media sites and their uses, what’s “hot” and growing, what’s the best process for determining the best avenues for your industry, how you should prioritize and not spread yourself too thin, how you set goals and metrics and determine ROI – and many other tips, tricks and traps.

Subscribe to the Collaborating podcast on iTunes at itpc://www.the-collaborative.com/podcast.xml

 

]]> http://www.the-collaborative.com/social-media-ideas-and-tools-for-marketing/feed/ 0 Great ideas on using social media to help your marketing efforts; interview with social media expert Kristen Luke. Great ideas on using social media to help your marketing efforts; interview with social media expert Kristen Luke. Mike Slemmer & Beverly Flaxington no 40:14