Are Your Emails Hurting Sales—Externally and Internally?
May 20th, 2010Are Your Emails Hurting Sales—Externally and Internally?
Ever experience any of these situations? In the home stretch of a sale, and frustrated with the lack of response to your phone calls or inability to get past the assistant “gatekeeper”, you send emails about next steps. You get a confusing response—or none at all. Or, you’re putting together the proposal and lining up internal resources to help close the deal. Your email issuing instructions gets response from one person, is ignored by two, and acerbically by a fourth. With such a huge amount of our business lives dictated by email, how can you improve the odds of successful communication?
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